Monetizing your newsletter with beehiiv Boosts

Boosts operates as a robust two-sided marketplace, connecting newsletters looking to grow their audience with publishers looking to promote other newsletters while generating revenue; making it a fantastic opportunity to both grow your audience and monetize your newsletter.

You can participate in one or both sides of the Boosts Marketplace (Grow and Monetize), but for optimal success, it’s best to leverage them together. This article focuses on monetizing your publication.

Looking to acquire new subscribers with Grow Boosts? Check out our guide on using Boosts to grow your audience.

Definitions and resources about Monetize Boosts

• Recommendations vs Boosts: Recommendations are free, whereas Boosts are paid recommendations. With Boosts, you can earn revenue or acquire subscribers through paid placements. This article focuses on monetization.
  
  
• Email Boosts: An Email Boost is a sponsored recommendation block that you can insert into your email post.
  
  
• Web Boosts: Web Boosts are sponsored recommendations that appear on your Recommendations page in your Signup Flow or Boosts Recommendations widget when someone subscribes to your publication. All accepted Boosts display automatically, allowing new subscribers to opt-in upon signup.
  
  
• Direct Links: Boosts Direct Links are personalized sponsored signup links that can be shared across various platforms, channels, and communities. These links direct users to the landing page of the boosted publication, ensuring you receive credit for each signup.
  
  
• beehiiv Wallet: Earnings from Boosts are managed in your beehiiv wallet. If you are using Grow Boosts as well, you can transfer your Monetize Boosts earnings to fund your audience growth.
  
  
  Tech Note: Once earnings are transferred from Monetize to Grow in your wallet, they cannot be reverted back to ‘Available Earnings’ or withdrawn.
• Frequently asked questions about Boosts: Have more questions? We’ve compiled a list of FAQs for both Monetize and Grow Boosts. 

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Watch and learn: How to Monetize your Newsletter with beehiiv Boosts

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How to apply to boost another publication 

1. From the left panel in your account, go to Monetize > Boosts.
   
   
2. This will take you to the Boosts Marketplace, where you’ll find a list of publications looking to grow.
   
   
   
   
   
   
   Note: If you have already been monetizing with Boosts, you’ll be directed to your Monetize Boosts dashboard instead of the Boosts Marketplace. To return to the Boosts Marketplace, simply click Explore offers in the upper right corner.
   
   

   
3. For each publication offer, you’ll see key details, including:

• Payout: The amount you’ll earn for each verified subscriber you refer via web or email.
• Categories: The niche or industry of the boosting publication.
• Audience Summary: A brief description of the publication’s target audience.
• Posting Activity: How recently the publication last posted.
• Subscriber Requirements: Any conditions related to subscriber language, publication size, or geolocation restrictions on the boost offer.
  
  
  

4. Click the expand icon next to any offer to view additional details, including the publication’s website URL.

   

5. Click the bell icon on any offer to snooze and temporarily hide the offer, making it easier to see new offers as they become available.

   

6. A modal will pop up to verify that you want to snooze the offer. If you decide to do so, the offer will be hidden from your Boosts Marketplace for 30 days. After 30 days are up, the Boosts offer will reappear, as long as the offer hasn’t expired. Click Yes, snooze if you wish to continue.

   

Filter to find the right publications to boost

7. To maximize your chances of approval, use the Filters option to refine your search and find Boost offers that align with your audience. Targeting relevant publications increases the likelihood of a successful Boost partnership.
   
   
   
   
   
   Category: Select newsletter categories relevant to your content. Use is or is not to include or exclude specific categories.
   
   Publication Language: Filter by language to match Boost offers with your readership. Choose between is or is not to include or exclude languages.
   
   Publication Size: Narrow results based on the audience size requirements of the Boost offer.
   
   Last posted within: Enter the number of days since the boosting publication last posted to find publications with a similar cadence to yours.
   
   Eligible subscriber countries: Choose from specific countries that your audience is located, or select No Subscriber Restrictions.
   
   
   Reminder: When a Boost offer is limited by geolocation, you will only be paid for verified subscribers from the countries specified in the offer.
   Email payout per send: Set a minimum and/or maximum payout amount you expect for each Email Boost.
   
   Web payout per subscriber: Set a minimum and/or maximum payout amount for each verified subscriber you refer via Web Boost.
   
   
8. You can also click the Sort by dropdown menu to sort your Boosts Marketplace results by Featured, Newest First, Oldest First, Highest Web Payout First, or Highest Email Payout First.
   
   Or, if you have a specific publication in mind, use the search bar to check if they have an active Boost offer.
   
   
   
   
   
   
9. Once you’ve found a publication that you’d like to boost, click Apply.
   
   
   
   
   
   
10. A modal will appear, allowing you to provide context about your publication and why you’re a good fit for the Boost offer. When ready, click Submit Application.
    
    
    
    
    
    
    Note: beehiiv will share approximate insights about your newsletter — such as size, engagement, and growth rate — but will not disclose exact numbers. This helps the boosting publication make an informed decision.
11. After applying, return to Monetize > Boosts to access your Monetize Boosts dashboard — a detailed breakdown of your ongoing Boosts.
    
    
    
    
    
    
12. Once your application is accepted, you’ll receive an in-app notification and an email confirmation. You can then start utilizing Email Boosts, Web Boosts, or Direct Links, depending on how the publication has structured the offer.
    
    
    

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Next Steps

Once your Boost application is accepted, you can begin monetizing with these resources:

• Email Boosts: Learn how to add your Email Boosts to your posts by following this guide.
• Direct Links: Refer to this article for details on how to use Boosts Direct Links.
• Web Boosts: Read these articles to set up a Recommendations page in your Signup Flow and learn how to add the Boosts Recommendations Widget to external pages.