Monetize your newsletter with premium sponsors
Built by the same team who built Morning Brew's internal ad tools.
Partner with premium brands
Monetize your newsletter in seconds.
Your very own sales and revenue team
Fill your pipeline without lifting a finger.
Premium advertisers
Your newsletter could feature logos from some of the world's top companies, ranging from the Fortune 500 to the hottest new startups.
Seamless process
Built by the same team who built Morning Brew's internal ad tools. Run by people who have sourced millions of dollars of ads.
Routine payouts
At the end of the day—we're doing this to help you get paid. Scale your newsletter and build sustainable revenue streams.
How it works
Inbound opportunities
Take advantage of beehiiv's Ad Network. We’ll automatically serve up ad opportunities that we think will be a great match, which you can view anytime in your Ad Network dashboard.
Select ad placements
We understand that not all brands will be a fit for your newsletter, so you always have full control over which ads you choose to run.
Get paid
We’ll tell you how much you earned after the sponsored send goes out, and you'll receive payment a few weeks after the send. We handle all the tracking, reporting, and invoicing.
How much could you earn?
What is the approximate cadence of your newsletter?
Come Thrive on Beehiiv
“We launched on beehiiv with nothing, scaled to over 250,000 subscribers, and got acquired all in under a year. beehiiv is that powerful.”
Shaan Puri
Founder of Milk Road
“We’ve been working with beehiiv for a year now and can’t recommend the product and their team more. It’s an intuitive, easy-to-use, and an all-inclusive product that’s only made better by the great team behind it.”
Aine Stapleton
Head of Growth
Got Questions?
How do I join the Ad Network?
The Ad Network is available to anyone on the Scale plan, who is actively sending on beehiiv. We'll start sending you relevant ad opportunities as we have them!
When do I receive payment for an ad placement?
Payouts are sent on the 20th of each month for the prior months ad units. For example, on February 20th you would be paid out for all January ad revenue earned. All payments will be sent to your beehiiv wallet.
How do I receive payment for an ad placement?
We use Stripe as our main payment processing partner. You will need to first go through the Stripe Identity Verification, then your payments will be processed through Stripe using your beehiiv wallet.
Payouts are sent on the 20th of each month for the prior months ad units. For example, on February 20th you would be paid out for all January ad revenue earned.
How much money can I earn from the Ad Network?
All beehiiv ad campaign payouts are based on either CPC (Cost Per Click) or CPM (Cost Per Mille or 1,000 views).
CPC is calculated based on the number of unique clicks that the sponsored links in your send receive. For example, if the CPC for a campaign is $2 and your sponsored send receives 100 clicks, your payout would be 100 * $2, or $200.
CPM is calculated based on the number of unique opens that your sponsored send receives. For example, if the CPM for a campaign is $10 and your sponsored send receives 10,000 opens, your payout would be 10,000 / 1,000 * $10, or $100.
How will I know if an ad is performing well?
Some ads will perform better than others in your newsletters. Running ads can help you figure out what types of ads and brands resonate with your audience. And as you run more ads through the Ad Network, you’ll see your earnings begin to compound over time. Hint: it’s a marathon, not a sprint. We check the performance of the ad 72 hours after the send goes out.
Is the expected payout a guaranteed amount?
It is not a guaranteed amount, but rather an estimate based on historical email performance for your newsletter and from prior campaigns we’ve run through the beehiiv Ad Network. Just remember that some ads will perform better than others, and your payment will depend on the performance.
Where do I put the ad in my newsletter?
By design, all of our ad placements are in primary positions. This means you’ll have the advertiser logo at the top of the email, and the ad should be somewhere in the top half of the email. Here is a sample ad mockup.
Each ad includes:
- A 7-word headline
- A hero image
- 1,000-character copy
- CTA (call to action)
Can I run other ads in the same newsletter outside of the one beehiiv presented?
Yes, you can. However, the beehiiv ad will be the primary ad in your newsletter. Also, keep in mind that including too many ads in your newsletter can negatively impact deliverability and email engagement.
What if I don’t like the advertiser, do I need to run it?
No, you don’t. With beehiiv, you always have full discretion on whether or not you want to move forward with an ad placement. Some ad opportunities might not be the right fit for your newsletter and your audience, and that’s fine. There is no requirement to run the ad.
What are the different versions of the ad presented?
We use target audience guidance from advertisers to ensure you only receive relevant opportunities that are a good match. The advertisers we partner with provide multiple versions of their ad placement. We know that the tone and content of an ad are important to our publishers, so we provide you with multiple versions of the ad, so you can pick the one that best fits your audience and newsletter.
How many times do I need to run the ad?
You can schedule each ad opportunity for one date. Then depending on its performance, you can choose to run the ad again. However, we’ll send you a new ad opportunity through beehiiv for that.
Can I run the same ad several times in the same newsletter?
Yes, you can. However, we don’t recommend that you do. Including the ad more than once can negatively impact your deliverability and audience engagement.
Do I have to provide any ad reporting to beehiiv?
Nope! We’ll use the powerful beehiiv reporting tools to see how many opens and clicks the sponsored links received, and then use that to calculate payout. There’s nothing you need to do. However, if you are interested in seeing how any of your ad placements performed, you can go to the sponsored send, and see how many opens and clicks the sponsored links received.
Can I work with my own advertisers if I am in the Ad Network?
Yes you can! We don’t require exclusivity to be in the Ad Network. You can run ads through the beehiiv Ad Network and also continue to work with other ad partners or source ad deals yourself.
Can I run ads provided by beehiiv and also monetize my newsletter in other ways?
Absolutely! You can use paid subscriptions or Boosts to earn revenue too!
What types of publishers does the beehiiv Ad Network work best for?
- Publishers that are interested in monetizing through ads but don’t have an ad sales team or know who to reach out to for advertising opportunities are perfect for the Ad Network. We will do all the heavy lifting for you - from finding you ad opportunities to providing you the necessary assets and even handling reporting back to the advertiser. beehiiv will be like your external ad sales team.
- Publishers who work with advertisers directly but have some open ad slots or remnant inventory can also utilize the Ad Network. If you have specific dates for which you can’t find ad sponsors, you can plug beehiiv ads in on those dates. This prevents you from having to send out an email without an ad, so you’ll never miss an opportunity to monetize.
- If you’ve had an advertiser fall through or have a gap to fill, instead of scrambling for a last-minute advertiser or having to run an email without an ad, you can easily plug in an appropriate ad for your newsletter through the Ad Network.